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TikTok followers are the first base for users to determine the worth of your content. In fact, they define how likely a new user is to interact with your content. Picture this: Would you be tempted to test burgers from a shop with a line of 100 people or the one with no customers in sight for miles? For some outliers, that shop with no people might be the best experience ever or the worst, but for the majority, the crowded shop is a no-brainer. Social media is no different, with over 2.05 billion users recorded in 2024, and this number is only projected to go up in 2025, with most users spending a minimum of an hour a day ( that is 60 videos per day that they interacted with at least).
However, as users grow on TikTok, so does its potential, but not everyone experiences the same growth. This is where buying followers becomes a common practice, in fact it has evolved from being looked at as a gimmick to becoming a common practice used by enthusiasts, influencers, and businesses alike to get a quick affordable boost to their content. As of early 2025, and across the year 2024, over 63% of Gen-Z users report to use it for social commerce purposes, and accounts that have had purchased followers experienced an astounding 90% increase in their sales and visibility compared to profiles that didn’t do the same.
TikTok, just like all other social media platforms, prioritizes engagement over all else. Now, you may be wondering why engagement is so crucial to social media platforms. Well, the simple answer has to do with hyper-personalization to users. Just like all other forms of media and products, social media algorithms are designed to make content that resonates with a specific audience to appear more frequently, helping them with their audience retention and also with customer satisfaction.
TikTok’s algorithm, in particular, focuses on content with immediate traction, creating a “rich get richer” dynamic. High levels of early engagement can create a chain reaction of more visibility. Upon analysis of internal platform data, it appears that accounts with fewer than 1,000 followers tend to receive up to 80% lower engagement compared to accounts with 10,000 or more followers.
This is where purchasing TikTok followers comes in. Followers from reputable vendors such as StellarLikes can provide you with a much-needed credibility boost, signaling to the algorithm about your content quality. This is evident as accounts with high follower counts, such as 50,000 followers or more, appear more frequently in the For You page despite lacking engagement compared to smaller accounts.This strategy of leveraging paid followers is known as a “cold start strategy,” particularly used with new accounts looking for an instant boost. In fact, popular brands like Shein and Lululemon also use purchased followers to boost their TikTok shops, reporting up to a 45% increase in conversion rates.
Social media are an extension of our everyday social life, and as such, human behaviour applies here more than ever. In studies conducted in 2024, a YouGov study found that over 58% of TikTok users trust profiles with 20,000+ followers more than those with under 1,000. This bias further extends to collaboration opportunities, as larger accounts get 72% more brand sponsorships and collaboration requests than those without. This essentially is done as large followers mean that the influencer can reach a wider audience with their profile, eventually leading to increased engagement and more comments and shares, improving the brand's presence online.
However, no strategy comes without its risks, as TikTok followers become a double-edged sword if done poorly, getting algorithmic moderations to apply penalties to your account and creating negative sentiment within the users.
Followers aren’t everything; focus on great content with the right hooks. Structure your content to resonate with your audience, and supplement these with a mix of followers and collaborative strategies to grow on the platform.
Finding the right place to get engagement boosting services can be a big challenge, with hundreds promising the best results ever. Amongst all the chaos, StellarLikes serves as your ultimate partner. Here’s why:
Buying followers with StellarLikes is as easy as it gets. Simply hover over to the top of this page, where you will be presented with our service packages. Choose the package that meets your needs, or build your own custom TikTok followers package. Add your username and a valid email for communication, and proceed to make your payment. Your order will be processed in a matter of seconds, and our stellar support team is here 24/7 to give you all the support you need.
Bought followers remains a high risk, high reward scenario moving into 2025. While it provides new accounts with the ability to fight against the old brands and is even used by larger accounts to kickstart their engagement when an extra push is needed, it is not without consequences. Make sure to use reliable partners such as StellarLike and take your account to the moon.
Shaheer is an accomplished digital marketing expert with over half a decade of experience in driving traffic and helping business’s scale. His expertise scales across multiple digital marketing verticals incl uding social media marketing, AI marketing, SEO & more. Shaheer talks about how business’s can benefit from leveraging and adopting new technologies and create sustainable growth within their niches.
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